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The Fundamentals of Professional Web Sites |
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This Week’s: Features Step-by-Step: We Don't Want Your Kind Around Here - Alienating Visitors On Focus: Writers — Part 4 Reviews A Home for Writers - WriterSpace.com Call Me an Idiot! - The Complete Idiot's Guide to Online Marketing Techniques |
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Features
Banner Sizes By the NumbersBanner ads are the basic building-blocks of web advertising. Banner ads can be used to promote other sites or additional services and sections of your own site. Through the years, the Internet community has standardized on specific sizes for banner ads. If you are planning to include banner ads, you should consider these standards when designing your site.
When including banner ads on a web page, restraint is recommended. Too many ads dilute the effectiveness of the ads and your entire page. You should also limit the amount of animated or other multimedia ads, including interstertial, that appear on a page. More than one ad in each screen is simply distracting and annoying, like the blink tag or uncontrolled use of dynamic HTML. If a page is too distracting or annoying, visitors move on. Find out how to arrange an independent consultation or a workshop for your conference or organization on this or any other Internet-related topic. Copyright ©1995-2001 Carolyn E. Cooper. All rights reserved. |
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